The Yellow Octo Blog
Growth playbooks on LinkedIn, SEO, websites, and paid ads.
Practical, no-fluff tactics we use to build pipeline for founders and B2B teams.
How to Write a LinkedIn Headline That Gets Founders Booked Calls
How to write a LinkedIn headline that gets founders booked calls: a five-part formula, real before/after examples, and the two lines that do the work.
SEO Services for Consultants: What to Actually Look For (and What It Costs)
Most SEO pitches to consultants sound identical. Here's what actually separates a good agency from a wasted retainer, and realistic pricing for 2026.
Why Your Consultant Website Doesn't Rank on Google
Consultant website not ranking on Google despite a big LinkedIn following? The two are unrelated systems. Here's the diagnostic to find your real gap.
Is LinkedIn Sales Navigator Worth It for a Bootstrapped Founder
Linkedin sales navigator worth it depends on one number: your deal size. Here's the exact threshold, real cost math, and when the free tools win instead.
LinkedIn Connection Request Limits: How Many Per Day
LinkedIn's connection request limit in 2026 sits lower than most growth tools admit. Here's the safe daily number, why it shrinks, and what to do instead.
How Founders Turn LinkedIn Into an Inbound Lead Engine
A practical system for founders who want LinkedIn to generate qualified inbound, without spending two hours a day on it.
The LinkedIn Lead Generation Playbook: 7 Steps to Booked Calls
A step-by-step LinkedIn lead generation playbook with real numbers, weekly targets, and exact actions to turn your profile into booked calls.
Stop Redesigning Your Website. It's Probably Not That
Do I need a website redesign? Usually not. Here's how to diagnose the real problem first, with two real client stories and the numbers that actually matter.
Website Redesign vs Optimization: A Decision Framework
Website redesign vs optimization: a decision framework, five diagnostic questions, and real budget ranges to help you choose before you spend a penny.