The 90-day system

Four phases.
One repeatable system.

Every action, every output, every result, in order. Scroll through to see exactly how we build your LinkedIn pipeline from zero.

01
Setup & Onboarding
Day 0 – 15
02
Foundation Growth
Day 16 – 45
03
Amplify
Day 46 – 75
04
Convert
Day 76 – 105
LinkedIn Growth Roadmap
Day 0 of 105
01 Setup
02 Growth
03 Amplify
04 Convert
01
Day 0 – 15 · Free
We get you ready. On us.
The first 15 days are onboarding. We don't charge for this phase. We set up everything before a single post goes live so the next 90 days actually work.
70+
questions about you
4wk
content planned
Profile fully built
Banner · Headline · About · Services, all optimised
By Day 15
Ready to go live
Profile done · Content ready · No charge
Followers
0
Day
0
02
Day 16 – 45
Build the brand. Get people here.
We're not pitching anyone yet. This month is about posting great content and showing up every day so your profile starts getting real traffic on it.
2–4
posts per week
30
comments daily
2–3K
followers by Day 45
Pull
strategy, not push
By Day 45
Profile working
Real traffic · Brand established · Inbound starting
Followers
Day
03
Day 46 – 75
Read the data. Switch to leads.
We look at what worked in month one, cut what didn't, and shift every connection and message toward potential clients. Brand building is done. Lead generation starts.
40+
DMs/week inbound
5K
followers by Day 75
Only
buyers in network now
A/B
outreach testing live
By Day 75
Pipeline forming
Leads in DMs · Outreach tested · Calls coming
Followers
Day
04
Day 76 – 105
One goal: meetings on your calendar.
Every message, every post, every action is now pointed at getting qualified people on a call with you. We track every number and report it every week.
12–15
meetings/month
8.7K
followers (case study)
You own the system
Scripts · Templates · Playbook, all yours after Day 105
Case study
1.2K → 8.7K
Ritesh Mishra · 90 days
Followers
Day
01Free
70+ Questions About You
  • Deep questionnaire: career, clients, voice, goals
  • Your answers drive every post we write
  • We learn to sound like you before writing anything
Result
We know exactly who you are and how you sound
02Profile
Profile Built for 2025
  • Banner, headshot, headline, About, Services rewritten
  • Optimised for how LinkedIn ranks profiles today
  • Reads like a landing page, not a resume
Result
Your profile works like a landing page from Day 1
03Content
First Month of Content, Planned
  • 4 weeks of posts mapped before going live
  • Topics, formats, and hooks all decided upfront
  • No blank-page delays when Day 16 arrives
Result
Day 16 we post. No delays, no blank pages.
04No charge
This Phase Costs You Nothing
  • First 15 days are onboarding only
  • We don't invoice until the work actually starts
  • You pay when posting begins, not before
Result
You start paying only when the real work begins
01Content
2–4 Posts a Week, in Your Voice
  • Every post written by our team, approved by you
  • Formats rotate based on what's working that week
  • You stay consistent without writing a word
Result
You show up consistently without writing a single word
02Daily
20–30 Comments Every Single Day
  • A team member on your account every day
  • Real, thoughtful comments in your niche
  • Your name starts appearing everywhere
Result
Visibility grows before your follower count does
03Strategy
Brand First. Leads Later.
  • Month 1 is not for pushing services
  • We build authority so people come to you
  • Pull strategy, not push
Result
Profile becomes a landing page with warm traffic
04Inbound
If a Lead Comes, We Convert Them
  • Heavy outbound hasn't started yet
  • If someone reaches out, we guide them to a call
  • Natural growth, no cold pitching
Result
Natural growth with no cold pitching
01Data
We Look at What Worked
  • Around Day 45, we read all the numbers
  • Best posts, times, and hooks identified
  • We double down on winners, cut the rest
Result
Every action in month 3 is smarter than month 2
02Pivot
Network Shifts to Buyers Only
  • We stop connecting with peers and creators
  • Every new connection is a potential client
  • Your network fills with decision-makers
Result
Your network fills with decision-makers, not bystanders
03Outreach
DM Testing Begins
  • Personalised outreach to qualified prospects
  • Different hooks and angles tested weekly
  • Track reply rates, keep what converts
Result
A tested outreach system built from real data
04Transition
Brand Done. Pipeline Starts.
  • Month 2 built the audience and established trust
  • Month 3 runs that engine for real results
  • Calls, pipeline, and revenue now in focus
Result
Month 3 starts with real momentum behind it
01Focus
Pure Lead Generation
  • Every post, comment, and message points at one goal
  • Getting the right people to book a call
  • Nothing that doesn't move the pipeline
Result
Your calendar starts filling with qualified meetings
02Outreach
Personalised DMs at Scale
  • Structured outreach to ideal clients every week
  • Tracked, refined, and reported
  • 12–15 qualified meetings per month on average
Result
12–15 qualified meetings booked per month, on average
03Reporting
Weekly Reports. Every Number.
  • Follower growth, DM reply rates, calls booked
  • Top posts and what drove them
  • Sent every week in plain, readable format
Result
You always know what's working and why
04Yours
The System Is Yours to Keep
  • Outreach scripts, content templates, tone guide
  • Warm pipeline that keeps working after Day 105
  • You own the machine, not just the results
Result
A LinkedIn system that keeps working after we're done
LinkedIn Growth Roadmap
4 phases · 105 days · built for you
01
We get you ready. On us.
Day 0 – 15 · Free
The first 15 days are onboarding. We don't charge for this phase. We set up everything before a single post goes live so the next 90 days actually work.
70+
questions about you
4wk
content planned
01Free
70+ Questions About You
  • Deep questionnaire: career, clients, voice, goals
  • Your answers drive every post we write
  • We learn to sound like you before writing anything
Result
We know exactly who you are and how you sound
02Profile
Profile Built for 2025
  • Banner, headshot, headline, About, Services rewritten
  • Optimised for how LinkedIn ranks profiles today
  • Reads like a landing page, not a resume
Result
Your profile works like a landing page from Day 1
03Content
First Month of Content, Planned
  • 4 weeks of posts mapped before going live
  • Topics, formats, and hooks all decided upfront
  • No blank-page delays when Day 16 arrives
Result
Day 16 we post. No delays, no blank pages.
04No charge
This Phase Costs You Nothing
  • First 15 days are onboarding only
  • We don't invoice until the work actually starts
  • You pay when posting begins, not before
Result
You start paying only when the real work begins
By Day 15
Ready to go live
Profile done · Content ready · No charge
02
Build the brand. Get people here.
Day 16 – 45
We're not pitching anyone yet. This month is about posting great content and showing up every day so your profile starts getting real traffic on it.
2–4
posts per week
30
comments daily
2–3K
followers by Day 45
Pull
strategy, not push
01Content
2–4 Posts a Week, in Your Voice
  • Every post written by our team, approved by you
  • Formats rotate based on what's working that week
  • You stay consistent without writing a word
Result
You show up consistently without writing a single word
02Daily
20–30 Comments Every Single Day
  • A team member on your account every day
  • Real, thoughtful comments in your niche
  • Your name starts appearing everywhere
Result
Visibility grows before your follower count does
03Strategy
Brand First. Leads Later.
  • Month 1 is not for pushing services
  • We build authority so people come to you
  • Pull strategy, not push
Result
Profile becomes a landing page with warm traffic
04Inbound
If a Lead Comes, We Convert Them
  • Heavy outbound hasn't started yet
  • If someone reaches out, we guide them to a call
  • Natural growth, no cold pitching
Result
Natural growth with no cold pitching
By Day 45
Profile working
Real traffic · Brand established · Inbound starting
03
Read the data. Switch to leads.
Day 46 – 75
We look at what worked in month one, cut what didn't, and shift every connection and message toward potential clients. Brand building is done. Lead generation starts.
40+
DMs/week inbound
5K
followers by Day 75
Only
buyers in network now
A/B
outreach testing live
01Data
We Look at What Worked
  • Around Day 45, we read all the numbers
  • Best posts, times, and hooks identified
  • We double down on winners, cut the rest
Result
Every action in month 3 is smarter than month 2
02Pivot
Network Shifts to Buyers Only
  • We stop connecting with peers and creators
  • Every new connection is a potential client
  • Your network fills with decision-makers
Result
Your network fills with decision-makers, not bystanders
03Outreach
DM Testing Begins
  • Personalised outreach to qualified prospects
  • Different hooks and angles tested weekly
  • Track reply rates, keep what converts
Result
A tested outreach system built from real data
04Transition
Brand Done. Pipeline Starts.
  • Month 2 built the audience and established trust
  • Month 3 runs that engine for real results
  • Calls, pipeline, and revenue now in focus
Result
Month 3 starts with real momentum behind it
By Day 75
Pipeline forming
Leads in DMs · Outreach tested · Calls coming
04
One goal: meetings on your calendar.
Day 76 – 105
Every message, every post, every action is now pointed at getting qualified people on a call with you. We track every number and report it every week.
12–15
meetings/month
8.7K
followers (case study)
01Focus
Pure Lead Generation
  • Every post, comment, and message points at one goal
  • Getting the right people to book a call
  • Nothing that doesn't move the pipeline
Result
Your calendar starts filling with qualified meetings
02Outreach
Personalised DMs at Scale
  • Structured outreach to ideal clients every week
  • Tracked, refined, and reported
  • 12–15 qualified meetings per month on average
Result
12–15 qualified meetings booked per month, on average
03Reporting
Weekly Reports. Every Number.
  • Follower growth, DM reply rates, calls booked
  • Top posts and what drove them
  • Sent every week in plain, readable format
Result
You always know what's working and why
04Yours
The System Is Yours to Keep
  • Outreach scripts, content templates, tone guide
  • Warm pipeline that keeps working after Day 105
  • You own the machine, not just the results
Result
A LinkedIn system that keeps working after we're done
Case study
1.2K → 8.7K
Ritesh Mishra · 90 days

Do marketing
the right way

One call to map your channels, offers and funnel. No obligation, just a clear plan.

Let's make it happen
connect@yellowocto.com